Abstract

In the academic careers of subfields like Journalism, the communicational field is at a crisis caused by the gap between theory accumulation and knowledge reproduction. Thirty years ago, Verón and Martín-Barbero proposed a new approach, displacing analysis of the media to mediations. In 2008, Scolari started focusing in the hypermediations, consisting of forwards, hybridization and contaminations. In 2009, Castells put emphasis on the observation of social transformations provoked by mass auto-communication. While we must think in dismassification and fragmentation, obsolete notions like massive culture or cultural industry resist, reducing the profession to a poor monologue with little incidence in the informative management. The subject of this paper is to discuss the factors that disturb the connection between two academic plans necessarily interdependent.

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In the development of this research we look for the origins of Cyberjournalism which had its first exhibition in Electronic Journalism. These origins formed the basis of what is today known as cybermedia, with language and elements for the construction of these spaces. These early examples of Electronic Journalism (videotexts, teletexts, newspapers by fax, audiotex, diskette, CD-ROM, online newspapers) laid the groundwork for cyberjournalist’s formation which build emerging spaces and specific languages. It is important to emphasize the development of Electronic Journalism had its processes in European countries. Latin Americans did not know the way to practice this type of journalism.

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The paper aims at understanding the intersections between technology and the professional practices in some of the new trends in journalism that are using the new tools: multimedia journalism, immersive journal-ism and data journalism. The great dilemma facing journalism when training new professionals -especially the youngest- is not anymore the training in new technologies anymore. The main concern lies in taking ad-vantage of their skills to create a new computational model while keeping the essence of journalism. There is a twofold objective: answering questions about which tools are being used to produce pieces of news, and which kind of knowledge is needed in the present century. Based on the review of reports from profes-sional organizations and institutes, it was developed an exploratory research to 25 European and American journalists was developed. We have selected three cases of study. They allowed us to conclude that the technology matrix is going to remain and that change and digital process is not turning back and demands to evolve and adapt to new dynamics of work in multidisciplinary teams where the debate between journal-ists and technologists must be ongoing. Different approaches nourish the double way of skills and compe-tences in the profiles of the current technological journalist, which professionals perceive as a demand in the present ecosystem.

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