Abstract

This article presents research describing gender roles offered to boys and girls from Christmas toy advertising through broadcast television in Lima. These messages provide content that lead to the adoption of stereotypical gender roles from an early age, which are perpetuated [...]

Abstract

The present paper is an approach to the construction, development and dissemination of gender roles (male and female) from the publicity established in Lima. This self-critical look at the advertising profession rather than blame wishes to describe a reality often ignored or filtered [...]

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The Network is an emerging space for political and feminist activism. Sub-activist practices, less institutionalized and more connected with subjective experiences, find in digital technology new ways of connecting latent politics and civic political participation with conventional [...]

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Television debates during electoral campaigns constitute a central element within the political communication sphere. This research examines the digital conversation on Twitter on the broadcast of two television debates during the general elections campaign in Spain in April 2019: [...]

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The gestation and consolidation of feminist activism that has brought together thousands of communication professionals in Spain, following the strike called on March 8, 2018 are analyzed. United through the Telegram messaging application and through the hashtag #lasperiodistasparamos [...]

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This paper aims to dissect the presence of female writers in the main four cultural supplements of Spanish reference press: Babelia (El país), Cultura|s (La vanguardia), El cultural (El mundo) and ABC cultural (ABC). For this, we analyzed the “books of the year” recommended between [...]

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This article is focused on the reproduction of ideologically charged messages whose origins or interests remain hidden from public opinion. There is an urgent need for transparency regarding polarised debates that deform, impede or distort the critical approach that any society should [...]

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This article relates the activity in the press of the writer Aurora Bertrana with her literature, and it makes evident the interdependence of journalism and literary creation in the first stage of the author’s production. It also analyzes the key role of this interaction in the [...]

Abstract

During the sixties and seventies the limited presence of women in the public sphere was reflected in the restricted repertoire of roles played by female characters in television fiction (mainly those of mothers and wives). The strengthening of the feminist movement in the following [...]

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This article focuses on gender equality as one of the most relevant objectives of the educational system to alleviate gender violence and combat stereotypes. At the same time, ICTs have become a very important educational tool in a digital society like the one where we live. Around [...]