Abstract

This paper aims to study the interactions between television and social networks (what we might call social TV) in Latin America, with two goals in mind: 1) Identifying how social media is affecting television consumption, including influential factors; and 2) Quantifying these factors [...]

Abstract

A survey conducted among 5,500 professors and researchers from the three Galician universities received 463 answers. The results reveal a rise in popularity of professional and scientific digital social networks, but it also shows a lack of knowledge about them and inefficient use [...]

Abstract

The open access model for publishing monographs by the members of the Spanish Universities Publishers Association (UNE) is analyzed. The study focused on production data from 2015-2017, as well as the positioning and arguments of the editors in relation to the open access movement, [...]

Abstract

Scientific social networks (SSN) have been an important advance in the dissemination of knowledge in the scientific community. There are more and more researchers who agree on the need to join some SSN on account of the many advantages of visibility and impact they offer. This research [...]

Abstract

The study of a population’s media habits and, in particular, the youth population, can allow us to predict the new communication ecosystem. Current networked social movements are characterized by citizen mobilization (especially young people), the occupation of public space, and [...]

Abstract

Newspaper companies have extended their brands through new media. Brand equity is their main competitive advantage. However, most of them do not manage that asset. On the one hand, this article analyses the literature on brand management in media companies. On the other hand, it studies [...]

Abstract

The aims of this article are twofold: to examine attitudes towards news media in Spain in order to measure to what extent consumers are critical about them, and to establish possible predictors that characterize the individuals who are the most skeptical. A national survey showed [...]

Abstract

Based on a quantitative approach, this paper presents some of the preliminary results of a research project focused on the analysis of the motivations that encourage citizens to actively participate in online news media, using the mechanisms provided by their websites, and through [...]

Abstract

A survey of 1,280 publishers of Spanish scientific journals (43% response rate; n=561) revealed their experiences with open access in scientific production. Quantitative analysis of the data showed that 72% (n=404) of respondents had experience with open access or were engaged in [...]