• G. Rubio, C. Manuel, F. Pérez-Hernández
    European Journal of Management and Business Economics (2017). Vol. 25

    Abstract
    The aim of this paper is to introduce a statistical procedure to value a brand by means of which firms may be able to determine the level of implicit royalty that they would [...]

  • P. Quesado, B. Aibar-Guzmán, L. Rodrigues
    European Journal of Management and Business Economics (2017). Vol. 25

    Abstract
    In this article we aim to analyze the relationship between a set of organizational extrinsic and intrinsic factors and the adoption of the Balanced Scorecard (BSC) by privately-owned [...]

  • C. Nicolás, A. Rubio
    European Journal of Management and Business Economics (2017). Vol. 25

    Abstract
    Companies created by women represent a substantial part of entrepreneurship. While men outnumber women in entrepreneurship rates, the gender gap decreases in the case of social [...]

  • S. Suárez-Ortega, A. García-Cabrera, G. Knight
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    As developing economies have weak institutional environments, and these are highly distant from SMEs’ home conditions in developed economies, those firms entering into developing [...]

  • I. Küster, N. Vila, P. Canales
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    The present paper tries to study the impact of online services level in contexts where transactions have not been done yet, through the adoption of a formative approach. In [...]

  • H. Jiménez-Naranjo, J. Coca-Pérez, M. Gutiérrez-Fernández, A. Fernández-Portillo
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    The influx of people attending sport events involves creating wealth in the environment where they are held. To understand the impacts of these events on the host community, [...]

  • R. Huertas-García, A. Nuñez-Carballosa, P. Miravitlles
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    Conjoint analysis has become the most used technique for measuring preferences for new products to be launched in the market. Experimental design models are key elements for [...]

  • D. Barbosa, A. Ayala, A. Sandoval
    European Journal of Management and Business Economics (2017). Vol. 25

    Abstract
    In recent years, companies in the pharmaceutical industry have been confronted with a turbulent environment characterized by dynamism, complexity and uncertainty. To cope [...]

  • C. Caro, E. Cebada
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    The aim of this paper is to study the possible change in the individual behaviour of the Spanish taxpayers about the willingness to declare capital gains, Lock-in effect, [...]

  • M. Sánchez-Escobedo, A. Fernández-Portillo, J. Díaz-Casero, R. Hernández-Mogollón
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    This paper analyzes the situation and development of research in “entrepreneurship” from a gender perspective that has used data from the Global Entrepreneurship Monitor [...]

  • G. Briano-Turrent, L. Rodríguez-Ariza
    European Journal of Management and Business Economics (2017). Vol. 25

    Abstract
    The aim of this paper is to analyse whether institutional factors determine the level of corporate governance compliance among major listed companies in emerging markets of [...]

  • C. Camisón, B. Forés, A. Puig-Denia
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    The analysis of the keys to competitiveness in the tourism sector has an unquestionable justification for its importance in the Spanish economy and its global growth prospects. [...]

  • J. Bernal-Conesa, A. Briones-Peñalver, C. Nieves-Nieto
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    This paper proposes a model in order to analyze whether standardized management systems facilitate the implementation and integration of CSR within the technology company, [...]

  • S. Álvarez-Díez, E. Alfaro-Cid, M. Fernández-Blanco
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    This article proposes a multi-currency cross-hedging strategy that minimizes the exchange risk. The use of derivatives in small and medium-sized enterprises (SMEs) is not [...]

  • C. Abril, B. Rodriguez-Cánovas
    European Journal of Management and Business Economics (2016). Vol. 25

    Abstract
    The present study explores some marketing mix effects on private labels brand equity creation. The research aims to study the effect of some elements under retailers direct [...]

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