Abstract
The aim of this paper is to introduce a statistical procedure to value a brand by means of which firms may be able to determine the level of implicit royalty that they would [...]
Abstract
In this article we aim to analyze the relationship between a set of organizational extrinsic and intrinsic factors and the adoption of the Balanced Scorecard (BSC) by privately-owned [...]
Abstract
As developing economies have weak institutional environments, and these are highly distant from SMEs’ home conditions in developed economies, those firms entering into developing [...]
Abstract
The influx of people attending sport events involves creating wealth in the environment where they are held. To understand the impacts of these events on the host community, [...]
Abstract
Conjoint analysis has become the most used technique for measuring preferences for new products to be launched in the market. Experimental design models are key elements for [...]
Abstract
This paper analyzes the situation and development of research in “entrepreneurship” from a gender perspective that has used data from the Global Entrepreneurship Monitor [...]
Abstract
The aim of this paper is to analyse whether institutional factors determine the level of corporate governance compliance among major listed companies in emerging markets of [...]
Abstract
The analysis of the keys to competitiveness in the tourism sector has an unquestionable justification for its importance in the Spanish economy and its global growth prospects. [...]
Abstract
This paper proposes a model in order to analyze whether standardized management systems facilitate the implementation and integration of CSR within the technology company, [...]
Abstract
This article proposes a multi-currency cross-hedging strategy that minimizes the exchange risk. The use of derivatives in small and medium-sized enterprises (SMEs) is not [...]
Business
Business, Finance
Economics
Management