Abstract

One of the business models that attracts scholars and professionals’ interest is mobile commerce. This paper applies the theory of shopping preference to this field. It analyzes the role of personal factors (perceived control and propensity to use technology), social factors (influence of a social group), and epistemic factors (compatibility) to determine consumers’ attitude toward mobile advertising (m-advertising) and mobile repurchase (m-repurchase). The information of 973 mobile shoppers is analyzed in two contexts (Spain as a developed country and Mexico as a developing country). A positive attitude toward m-advertising is confirmed to increase m-repurchase through the mobile phone and the indirect influence of personal, social, and epistemic factors on shoppers m-repurchase (through the attitude toward m-advertising) varies depending on the analyzed market.

Abstract

Mobile devices (phones and tablets) have become the main means of access to the internet in Spain. This has caused a change in the way the public is informed and interacts with information content. This research examines how this change impacts internet users’ habits in relation to the consumption of political information. The aims of this study are to determine how users consume political news on mobile devices and to better understand their information behavior.

Abstract

Given the standardization of the smartphone as the dominant device for access to information in the digital environment, Spanish radio stations have assumed a presence on these devices in order to attract listeners and facilitate listening. One of the most visible and efficient utilities is the push notifications delivered through mobile apps. This paper analyzes the design, content, and structure of the alerts sent by the four main talk-radio networks in Spain –SER, COPE, Onda Cero, and RNE– during two non-consecutive periods during the 2016/17 season (January-February and March-April). This study proposes that push notifications have the potential to transfer radio’s immediacy and proximity into the smartphone. This article also discusses the journalistic models of the four radio stations analyzed.

Abstract

Mobile devices today have become the center of our connectivity. Radio companies tailor their content in several ways: podcasting, streaming, and mobile applications. The aim of this paper is to learn more about the mobile app content of the most popular talk radio stations in Spain. For this purpose, in January 2015 we conducted a qualitative content analysis in order to establish the type of products provided, their structure and hierarchy, and to determine to what extent Spanish talk radio stations are taking full advantage of this new potential.

Abstract

city offers thousands of social events a day, and it is difficult for dwellers to make choices. The combination of mobile phones and recommender systems can change the way one deals with such abundance. Mobile phones with positioning technology are now widely available, making it easy for people to broadcast their whereabouts, recommender systems can now identify patterns in people’s movements in order to, for example, recommend events. To do so, the system relies on having mobile users who share their attendance at a large number of social events: cold-start users, who have no location history, cannot receive recommendations. We set out to address the mobile cold-start problem by answering the following research question: how can social events be recommended to a cold-start user based only on his home location? To answer this question, we carry out a study of the relationship between preferences for social events and geography, the first of its kind in a large metropolitan area. We sample location estimations of one million mobile phone users in Greater Boston, combine the sample with social events in the same area, and infer the social events attended by 2,519 residents. Upon this data, we test a variety of algorithms for recommending social events. We find that the most effective algorithm recommends events that are popular among residents of an area. The least effective, instead, recommends events that are geographically close to the area. This last result has interesting implications for location-based services that emphasize recommending nearby events.

Abstract

For the first time in industrialised culture, over fifty percent of the population possesses the ability to privatise whatever environment they might be in through the use of a dedicated MP3 player or through a mobile phone with MP3 capabilities. The consumption of technologically mediated sound in the 20th and 21st centuries represents an increasingly significant mode of ‘being-in-theworld’ in which the ‘self’ claims a mobile and auditory territory for itself through a specific form of ‘sensory gating’ permitting the user to screen out unwanted sounds through the creation of their own seductive soundscape. The untrammelled pleasures of creating a privatised mobile soundworld resonates through urban and cultural theory posing a set of interrelated theoretical problems relating to both our relation to the spaces we move through. the nature and meaning of public and private space., the potential for urban aestheticisation, urban retreat and withdrawalIn this paper I discuss the use of Apple iPod in terms of its use as a technological support system of users. The paper draws upon the Internet responses of over one thousand iPod users worldwide between 2004 and 2005. The paper investigates the specific nature of auditory mediation that use entails. It argues that iPod use can usefully be interpreted as a form of pleasurable toxicity within which the ‘total mediated’ world of users lies a dream of unmediated experience - of direct access to the world and one’s emotions.

Abstract

This paper presents a literature review on the topic of web design, specifically with regard to mobile web design. The aim of the review is to identify and analyze major strategies and approaches to design for small-screen-size devices. Three strategies consistently appeared across the reviewed literature, namely, responsive web design, adaptive web design, and separate site. The analysis of these strategies intends to provide a clear understanding of their advantages and disadvantages, in terms of cost and user experience.

Abstract

ICT use during adolescence is now commonplace. Its power of attraction and the vulnerable condition of adolescents are giving rise to growing concern, aggravated by the imminent consequences of such synergy. In order to deepen understanding of this relationship, the following research objectives were formulated: a) Analyze the frequency of ICT use; b) Examine family supervision; c) Identify stress associated with the use of ICTs; d) Establish profiles of ICT use. The sample consisted of 1,101 adolescents of 10 educational centers in Southeastern Spain. A descriptive analysis was performed and contingency tables, Chi Square, Cramer V, hierarchical cluster analysis and one-factor ANOVA were used. The results show that more than 60% of adolescents use ICTs without supervision and that 1 out of 3 feel stressed in the absence of the Internet. In addition, statistically significant relationships were found between the frequency of ICT use and stress, as well as with family supervision. A solution of three groups or profiles of use was obtained. 45% of the subjects display maladaptive use or signs of it. The study concludes by stressing that the relationship between adolescents and ICTs is far from ideal and warns of the urgent need to train adolescents and parents in the responsible use of ICTs.