Abstract

 In many cases, users of online applications and services consciously and willingly hand over personal data to obtain a better service or a price reduction. This action assumes –nominally – that they behaved rationally, estimating and comparing benefits and costs (the potential use of their data and to whom it might be given). People have different perceptions about the benefits that result from handing over personal data. This article investigates the factors that influence this differing perception and concludes that those who are addicted to the internet, whose confidence has not been damaged in the past, with less knowledge, and who are more active on the internet are prone to perceive a greater benefit.

Abstract

In many cases, users of online applications and services consciously and willingly hand over personal data to obtain a better service or a price reduction. This action assumes –nominally – that they behaved rationally, estimating and comparing benefits and costs (the potential use of their data and to whom it might be given). People have different perceptions about the benefits that result from handing over personal data. This article investigates the factors that influence this differing perception and concludes that those who are addicted to the internet, whose confidence has not been damaged in the past, with less knowledge, and who are more active on the internet are prone to perceive a greater benefit.

Abstract

Connected Cruise Control (CCC) aims to improve throughput in dense commuter traffic on motorways by advising drivers on speed, headway and lane-use via a nomadic human-machine interface. The advice is generated from a prediction of future traffic flow, based on actual traffic-loop data and is transmitted to the in-car platform via 3.5G communication. The systems advantage compared to Cooperative Adaptive Cruise Control (CACC) lies in its potential for rapid implementation and its additional support of lateral driver behaviour. It is important to note that CCC will not have direct control over the car movement. Its beneficial effect is dependent on the driver‘s willingness to comply with the advice. In turn, willingness to comply, in the long term, is also dependent on the perceived benefit of using the system. It is assumed, that to increase both the driver‘s initial willingness to comply and the perceived benefit of using the system, CCC has to reduce the frequency of situations that are seen as most unpleasant by drivers during peak hour traffic. Therefore it is important to understand what these situations are. This study determines the level of frustration caused by driver behaviour in dense motorway traffic, at a lane drop and at an on-ramp/off-ramp. The results help to identify use cases scenarios for driving simulator experiments to ensure that CCC can have a beneficial effect in these situations.