Public acceptance of SocialCar, a new mobility platform integrating public transport and car-pooling services: insights from a survey in five European cities

Abstract

In this paper we present results of a technology acceptance and stated intention survey delivered in five European
sites to assess citizens’ attitudes and perceptions towards a new multi-modal mobility service named SocialCar,
developed under a EU H2020 research project and aimed at reducing individual car use. Such a service facilitates
a fruitful integration between public transport and car-pooling services, by means of a smartphone application and
advanced artificial intelligence algorithms. Citizens’ willingness to actively use the new App and to alter their
behavior as a result is therefore crucial for the success of the SocialCar concept and the creation of new collective
mobility practices. The survey provides insights on intention to use SocialCar and the related expected changes in
travel behavior for different groups in society. It also reveales differences between each site and highlights contextspecific
open challenges to address in order to favour future large-scale diffusion of the SocialCar mobility service.
A real life test, to be conducted in Autumn 2017 and presented at the conference, will give us additional insight.

Original document

The different versions of the original document can be found in:

• https://zenodo.org/record/1491426 under the license http://creativecommons.org/licenses/by-nc-nd/4.0/legalcode

• http://dx.doi.org/10.5281/zenodo.1491426,

https://zenodo.org/record/1491426 under the license http://creativecommons.org/licenses/by-nc-nd/4.0/legalcode

• https://zenodo.org/record/1491426,

http://dx.doi.org/10.5281/zenodo.1491425 under the license http://creativecommons.org/licenses/by-nc-nd/4.0/legalcode

DOIS: 10.5281/zenodo.1491425 10.5281/zenodo.1491426