The SaveMyBike Project: ITS Technologies and Rewarding Policies to Improve Sustainable Mobility in Cities

Abstract

Private car mobility registers a high accident rate and, in addition, in 2014 in the EU-28, around 70% of the overall
CO2 emissions from transport were generated by road mode. As a result, a modal shift of at least a part of passenger
transport in urban areas, from private car to sustainable transport systems is desirable. Several policies have been
adopted in the EU in this direction. The SaveMyBike project regards the development of a rewarding system for
sustainable mobility based on an open source platform able to monitor systematically trips in the city, starting to
integrate the platform with a service to incentive private bike use by means of UHF-RFID systems, creating secure
areas for bike parking and finding stolen bicycles. The real testing application to the Livorno case study from the
beginning of 2018. Then, SaveMyBike project introduces four innovations: it’s, for the first time, an open source
rewarding platform, called GOOD_GO linked to an anti-theft system for private bikes, it is applied to a whole city
and it introduces a ‘financially hot system’ for municipalities able to find financial resource from bike services.