Scipediacontent: Scipediacontent moved page Draft Content 354333912 to Kester et al 2019a

2021-02-16T12:34:13Z

Scipediacontent moved page Draft Content 354333912 to Kester et al 2019a

Scipediacontent: Created page with " == Abstract == This paper explores how conceptions of luxury and status affect the manner in which a relatively novel technology—an electric vehicle— diffuses across soc..."

2021-02-16T12:34:09Z

Created page with " == Abstract == This paper explores how conceptions of luxury and status affect the manner in which a relatively novel technology—an electric vehicle— diffuses across soc..."

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== Abstract ==

This paper explores how conceptions of luxury and status affect the manner in which a relatively novel technology—an electric vehicle— diffuses across societies. To do so, it combines Veblen’s notion of conspicuous consumption and Roger’s diffusion of innovation by proposing a new theoretical variation, which we term “conspicuous diffusion.” The paper sketches natural connections between the two theories, namely how conspicuous consumption relates to technological and societal development, and how diffusion of innovation is intrinsically connected to status. In combining these approaches, we hypothesize that the success of an innovation is guided by its adherence to the canons of conspicuousness and conspicuous value, which it loses as the innovation diffuses across the population. To illustrate the explanatory power of conspicuous diffusion, we examine the status of electric vehicles in the Nordic region, based on original data from multiple methods, including expert interviews and focus groups. We find that conspicuous diffusion can explain previous failures and current successes of electric vehicle diffusion patterns. The paper concludes with recommendations for policymakers, industry, and academia.

== Original document ==

The different versions of the original document can be found in:

* [http://dx.doi.org/10.1016/j.eist.2018.11.007 http://dx.doi.org/10.1016/j.eist.2018.11.007]

* [http://sro.sussex.ac.uk/id/eprint/80480/3/Conspicuous%20Diffusion%20Blind%20Version%20Revised%20V2.pdf http://sro.sussex.ac.uk/id/eprint/80480/3/Conspicuous%20Diffusion%20Blind%20Version%20Revised%20V2.pdf]

* [https://api.elsevier.com/content/article/PII:S2210422418301114?httpAccept=text/xml https://api.elsevier.com/content/article/PII:S2210422418301114?httpAccept=text/xml],
: [https://api.elsevier.com/content/article/PII:S2210422418301114?httpAccept=text/plain https://api.elsevier.com/content/article/PII:S2210422418301114?httpAccept=text/plain],
: [http://dx.doi.org/10.1016/j.eist.2018.11.007 http://dx.doi.org/10.1016/j.eist.2018.11.007] under the license https://www.elsevier.com/tdm/userlicense/1.0/

* [https://pure.au.dk/portal/da/publications/conspicuous-diffusion(e9974e16-cc82-43d5-99d0-1fc72f0523bd).html https://pure.au.dk/portal/da/publications/conspicuous-diffusion(e9974e16-cc82-43d5-99d0-1fc72f0523bd).html],
: [https://doi.org/10.1016/j.eist.2018.11.007 https://doi.org/10.1016/j.eist.2018.11.007]

* [https://www.sciencedirect.com/science/article/pii/S2210422418301114 https://www.sciencedirect.com/science/article/pii/S2210422418301114],
: [http://sro.sussex.ac.uk/id/eprint/80480 http://sro.sussex.ac.uk/id/eprint/80480],
: [https://academic.microsoft.com/#/detail/2902040516 https://academic.microsoft.com/#/detail/2902040516]

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Kester et al 2019a - Revision history

Scipediacontent: Scipediacontent moved page Draft Content 354333912 to Kester et al 2019a

Scipediacontent: Created page with " == Abstract == This paper explores how conceptions of luxury and status affect the manner in which a relatively novel technology—an electric vehicle— diffuses across soc..."