https://www.scipedia.com/wd/index.php?action=history&feed=atom&title=Gallardo_CONTRERAS_YALICO_2018aGallardo CONTRERAS YALICO 2018a - Revision history2026-04-16T05:50:31ZRevision history for this page on the wikiMediaWiki 1.27.0-wmf.10https://www.scipedia.com/wd/index.php?title=Gallardo_CONTRERAS_YALICO_2018a&diff=94063&oldid=prevLiz Contreras: Liz Contreras moved page Draft CONTRERAS YALICO 810408887 to Gallardo CONTRERAS YALICO 2018a2018-09-27T18:59:36Z<p>Liz Contreras moved page <a href="/public/Draft_CONTRERAS_YALICO_810408887" class="mw-redirect" title="Draft CONTRERAS YALICO 810408887">Draft CONTRERAS YALICO 810408887</a> to <a href="/public/Gallardo_CONTRERAS_YALICO_2018a" title="Gallardo CONTRERAS YALICO 2018a">Gallardo CONTRERAS YALICO 2018a</a></p>
<table class="diff diff-contentalign-left" data-mw="interface">
<tr style='vertical-align: top;' lang='en'>
<td colspan='1' style="background-color: white; color:black; text-align: center;">← Older revision</td>
<td colspan='1' style="background-color: white; color:black; text-align: center;">Revision as of 18:59, 27 September 2018</td>
</tr><tr><td colspan='2' style='text-align: center;' lang='en'><div class="mw-diff-empty">(No difference)</div>
</td></tr></table>Liz Contrerashttps://www.scipedia.com/wd/index.php?title=Gallardo_CONTRERAS_YALICO_2018a&diff=94042&oldid=prevLiz Contreras: Created page with " == Abstract == In times where the consumer is able to find what he wants without being interrupted by advertising, advertisers are required to expand their messages through..."2018-09-27T18:59:22Z<p>Created page with " == Abstract == In times where the consumer is able to find what he wants without being interrupted by advertising, advertisers are required to expand their messages through..."</p>
<p><b>New page</b></p><div><br />
== Abstract ==<br />
<br />
In times where the consumer is able to find what he wants without being interrupted by advertising, advertisers are required to expand their messages through new alternatives that connect the audience with the brand in an attractive way. The advergame is part of these new tools as it seeks to retain consumers through interactive games that represent the brand’s values, characteristics and benefits. To understand the influence of this advertising tool in Lima’s youth, this article makes an analysis on the attitude they generate towards the brand depending on the treatment that is given in the game, the exposure time and other variables.<br />
<br />
== Full document ==<br />
<pdf>Media:Draft_CONTRERAS YALICO_810408887-1483-document.pdf</pdf></div>Liz Contreras