Abstract

The news media’s citations of journals, authors, and papers have been used avant la letre to study the impact of science in the lay press and some characteristics of scientific journalism. In this paper, the concepts of press citation and media impact are outlined by analogy to those of scientific citation and scientific impact, establishing their similarities and differences. Some possibilities of study using press citations counts are also outlined, as well as the development of new bibliometric indicators to measure the media impact of science. The analysis of press citations has advantages over alternative metrics (altmetrics) because the press is the main news producer and offers a more consolidated product with a professional filter. However, press citations also have some limitations, mainly the lack of a database of press citations from scientific journals in the international lay press.

Abstract

The new information flows and the collapse of the journalistic monopoly in the intermediation with the public, have created opportunities and dysfunctions in biomedical information. To the problems of hype and commercialization, those related to the lack of filters and the diffusion of bad science have been added. This article discusses the challenges posed by these problems and the perspectives in academic research, communication and journalism. 

Abstract

In the context of the socioeconomic crisis of recent years in Spain, in which NGOs and social movements have had to face significant communication challenges and opportunities, this paper analyzes the case of Las Kellys, the organization of hotel maids created in 2016, which has used storytelling in its Public Relations actions with the media to successfully transfer to society its claims to improve its labor rights. A qualitative and quantitative methodology has been combined to evaluate the communication tools used and the impact of their actions, making useful contributions to maximize the communicative effectiveness of other organizations, especially NGOs, through first person narratives, with a close and colloquial language full of authenticity.