Abstract

In times where the consumer is able to find what he wants without being interrupted by advertising, advertisers are required to expand their messages through new alternatives that connect the audience with the brand in an attractive way. The advergame is part of these new tools [...]

Abstract

From their historical origins games have provided us with dramatic models of the fundamental activities of humankind, such as sowing and harvesting (mancala games), war (chess) and construction (puzzles). However, games based on the same activity change significantly depending on [...]

Abstract

A literature review revealed that games offer many advantages that games have for learning, developing skills, being creative, solving problems, interacting... In addition, games are a great opportunity for the library and information worlds, particularly for information literacy, [...]

Abstract

International audience; Mobile devices have usually limited capabilities in terms of computation power, battery lifetime, storage size and available bandwidth. Thus, to address these limitations and to continue supporting the ever-increasing application requirements, service providers [...]

Abstract

The use of technology is changing the way things are done, including the work in universities where the teaching and learning process are changing, and it is required to know the effect of technology on student achievement. In this research work, we present the influence of Internet [...]

Abstract

The online space is rich in playful experiences and can provide many pleasures and lessons to their younger users. However, it is true that children cannot always handle the advertising noise and other adverse effects resulting from excessive or inappropriate use of technology and [...]

Abstract

Although at present there are academic strategies for scientific dissemination, it is still a challenge for the general population to access quality information that is reliable, easy to understand and motivational towards science. This article proposes an image-based educational [...]