Abstract

This paper proposes a model in order to analyze whether standardized management systems facilitate the implementation and integration of CSR within the technology company, studying which is the influence of CSR in reputation and improvement of these companies and whether it has a [...]

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This article addresses the measurement and validation of socially responsible human resource policies from academic and professional points of view. Corporate Social Responsibility (CSR) has made great progress in recent years in the theoretical realm, showing its importance through [...]

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Corporate Social Responsibility (CSR) can be defined as a responsible way of doing business and the impact these operations have in the economy, the society and the environment. Nowadays, companies use different avenues to communicate CSR initiatives. Social Media platforms are [...]

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Since the nineties Corporate Social Responsibility (CRS) has become one of the major assets in enterprise management. Businesses grew aware that their activities have strong consequences in the public sphere within a continuous dialogue between both of them, reverting part of the [...]

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There is no doubt that in a globalized market (highly competitive and demanding, which seeks excellence, honesty and business creativity) Public Relations must be constructed as a social science, multidisciplinary and flexible, directed not only to the attainment of corporate objectives, [...]

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The business world is eager for management models that allow being more efficient, surrounded by a development and interest in building a social consciousness.

The financial crisis of recent years has led the company to review and be aware of the importance to maintain [...]

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Information technologies determine three trends in the management and use of information in companies: corporate transparency, competitive intelligence and use of social media or web 2.0. Corporate transparency, an unstoppable trend despite the economic crisis, affects records management. [...]

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This paper considers the role of communication in the implementation of corporate social responsibility (CSR) as a vital management system for achieving advantages and motivation in employees. The paper also highlights the relevant functions assumed by information professionals to [...]

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The generation of trust is a direct consequence of the assumption of social responsibility criteria in corporate governance. The ability to generate confidence can be measured through indicators. This article focuses on television entertainment programs broadcast in Spain. Based [...]

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La comunicación y la responsabilidad social de las organizaciones se han concebido y utilizado como dos ámbitos separados, cuya relación sólo es instrumental. El resultado ha sido la actual desconfianza hacia los mecanismos y procedimientos de información de la responsabilidad [...]